Brand awareness and traffic generation for an Energy portal

Brand awareness and traffic generation for an Energy portal

Brand awareness and traffic generation for an Energy portal

All About Renewables

AllAboutRewables.com is an online portal for information on electricity generation through Renewable energy sources such as Solar, Wind, Hydro, Biogas. The portal provides the latest details on electricity generation throughout India. The challenge was to keep the website updated all the time with latest reports, policies and regulations, tenders and manufacturers data. All the data was to be updated through a custom content management system which had bugs and technical shortcomings. The content management system had to be updated and bugs fixed to keep the website working. Secondly, the other task was to do social media marketing and optimisation so as to grow the visitor base in India and abroad.

Results:

  • 230% Increase in Visitor Traffic
  • 40% increase in Newsletter Subscribers
  • 30% increase in Social Media Followers
  • The smooth running of the website with the latest updated content.
Website Maintenance for All About Renewables

Industry: Information Portal

What we did:

  • Website Code Fixes, Speed Optimisation
  • Website Maintenance and Backups
  • Digital Marketing & Strategy, Consulting
  • Search Engine Optimisation
  • Social Media Marketing using Twitter and Facebook
  • Newsletter Management

The Team

  • Web Developer
  • Front-end dev
  • SEO & Social Media Analyst
  • Project management
A new digital experience for an internationally acclaimed Ayurveda & Yoga Retreat in India

A new digital experience for an internationally acclaimed Ayurveda & Yoga Retreat in India

A new digital experience for an internationally acclaimed Ayurveda & Yoga Retreat in India

KARE Ayurveda & Yoga Retreat

The primary mandate was to redesign a responsive, search engine optimised website which would attract clients from all over the world. Also, we had to develop an online registration/booking system integrated to the payment gateway to collect booking advances. The old SERP listing for their top CPC keywords had to be preserved after the launch of the new website. Plus new ways of increasing the website traffic and generating relevant leads was the target given to HariSoft.

KARE Health needed a comprehensive digital content strategy to attract potential customers and engage existing customers with information on ayurvedic wellness.

Results:

  • 33% Increase in website traffic in one year
  • 25% more qualified leads
  • 20% increase in repeat customer enquiries
  • 75% customer engagement post service
  • Ease of invoice generation and payment collection
Digital Marketing for Resorts & Retreats

Industry: Healthcare / Hospitality

What we did:

  • Keyword Research
  • On-Page SEO
  • Website Development
  • Information Architecture
  • Strategy on Lead Generation
  • Invoice and billing automation along with payment gateway integration
  • WordPress website maintenance

The Team

  • WP dev
  • Front-end dev
  • UX
  • Content strategy
  • SEO Analyst
  • Project management
  • QA
  • Dev ops